After twelve years and 1,000+ productions, we stopped treating process like a secret. This is exactly how a project runs at Intent — what happens, when it happens, and what you’ll have in hand at the end. No surprises is the deliverable behind the deliverable.

01

Aim

Week 1

Before anyone touches a camera, we nail the target: who has to watch this, what they need to believe afterward, and what action tells us it worked. You leave the strategy call with a clear scope and a fixed quote within 24 hours — the number you approve is the number you pay.

02

Blueprint

Weeks 1–2

Concept, script or interview plan, shot list, schedule, locations, and any permits handled — we’ve cleared everything from city film permits to active job sites. You approve the blueprint before production day, so filming executes a plan instead of discovering one.

03

Capture

Scheduled to the day

A professional crew that’s done this a thousand times, led by the same person you’ve been talking to since day one — Eric is on every shoot. Multi-camera 4K, sound, lighting, drone when the story calls for it. One production day, captured so it can become many assets, not just one video.

04

Craft

Weeks 3–5

Edit, graphics, music licensed for business use, color, and sound mix — with review rounds built into the price and a clear revision policy, so feedback makes the video better instead of making the invoice bigger.

05

Deploy

Delivery week

The hero video plus the versions that make it work harder: social cutdowns, vertical formats, and stills where scoped. Delivered in every format your channels need — and a 90-day check-in on the calendar to see what the video produced.

Most projects run four to six weeks, concept to delivery.

Event turnarounds run faster. Flagship brand films run deeper. Either way, you’ll know the timeline before you commit — it’s step one.

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